File manager

Create and execute digital marketing plan within the allocated time frames and budget with an aim of acquiring and retaining customers (app and centres)
Manage implementation, tracking and measurement of digital marketing campaigns including awareness, consideration, programmatic and performance marketing campaigns
Maintaining budgets and keeping track of spends
Multiple agency management across creative, media, ORM, SEM & website development

Management of social media and Digital Assets

Managing the  social media handles via agency
Optimize media monies using data led insights in order to drive engagement and virality as well as generate high quality leads for digital and offline businesses
Create Website and manage SEM & SEO via agencies
Lead ASO strategy and execution for farming/Agri Apps
Creation and implementation of social media content calendar and plan specific and clutter-breaking marketing campaigns for key topical days and important business-related news
Set up a mechanism to be aware of new trends and formats and be quick to adapt to them

Qualification: Minimum 5 years of experience in Digital Marketing account management at a reputed agency