Product Manager – Digital and Rural marketing

Job Type: Full Time
Job Location: Mumbai
Experience: 5-7 years
Education: not specific

  • Individual is expected to lead digital marketing efforts for customer acquisition.
  • Adept in running digital campaigns like Google UAC, managing FB pages etc.
  • Contribute to App product development, interface with internal organisation and external agencies.
  • Perform Business Analysis around Agritech, Digital Landscape, rural marketing and developing the 360-degree brand strategy for the application and other product management.
  • Planning and executing Facebook and Google Ads campaigns for promotion of mobile apps for farmers & dealers.
  • Planning social media & in-app posts, online contests for engagement of website & app users.
  • B2B Lead generation for e-Commerce product sale through Facebook ads, SMS.
  • Creating content for social media posts, WhatsApp & SMS promotion.

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